Toyota RAV4 vs Volvo XC90

That’s not surprising, considering how people have adopted SUVs of every size as their favorite kind of vehicle. Back in the mid-1990s, the original RAV4 (Recreational Activity Vehicle with 4WD) ushered in the era of the crossover. Almost 30 years later, the 2024 Toyota RAV4 helps to set standards in its segment, available with gas, hybrid, and plug-in hybrid drivetrains in trim levels ranging from basic or sporty to rugged or upscale.

Verdict: Last redesigned in 2019, the current-generation RAV4 is nearing the end of its run. But if you’re looking for a dependable, roomy, and practical compact SUV, a 2024 RAV4 will serve you well for a long time to come.

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The second-generation XC90 gets its second substantial refresh for 2025. It’s still offered in Core, Plus, and Ultra trims and with a choice of mild-hybrid and plug-in hybrid powertrains, but Volvo has upped the ante. The midsize three-row gets updated styling, materials, and feature offerings, as well as some mechanical tweaks that aim to improve ride comfort and handling. We had the opportunity to experience the T8 and the B5 powertrains, both in Ultra trim, on a Volvo drive program in Europe.

Verdict: The Volvo XC90 was already quite a good vehicle. It’s earned its position as Volvo’s flagship SUV with oft-praised style and substance. For 2025, it has been made even better.