Cargurus predetermined suggested asking price on listing page

Dealers have a business to run. They have multi million dollar showrooms, lounge lizard salesmen to support, closers, finance guys, secretaries, mechanics and parts guys to support, you don't.

BTW. All car valuation services take this into account.

This just isn't fair for the private seller. A dealer can list a car for $16.000 (+ dealer fees) and be on top of the listings with a "Great Deal" attached to it and when I sell my identical car for $14.000 (no dealer fees), then I'm on the bottom of the listings and a red "High" tag attached to it!! Screw that! And I don't give a flying you know what about the dealer expenses! Cargurus shouldn't punish private sellers for trying to receive a fair price for their vehicles. Instead, they seem to be promoting dealers only! I'm pulling my listing!

I totally agree. The suggested price on my bmw roadster is roughly half what they are selling for, and on MY ad, which I paid to place, they mark it as overpriced. Unbelievable. They are totally in bed with their dealers. And they put their suggested price in the ad, which I did not notice until inquires flooded in from people thinking they were making a steal.