Used 2024 Toyota Prius for Sale nearRichmond, VA
Shop with transparent pricing.
Only show listings that include dealer fees- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 32,691
- Stock #:
- T023130
- VIN:
- JTDACAAU7R3023130


Sponsored by Ourisman Toyota
2024 Toyota Prius
LE FWD
32,691 mi
$29,276
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Pearl
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 9,989
- Stock #:
- 16958A
- VIN:
- JTDACAAU8S3064310

Sponsored Listing
2025 Toyota Prius
LE FWD
9,989 mi
$31,338
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Black
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 58,376
- Stock #:
- KB2279
- VIN:
- JTDACAAU4P3011143

Sponsored Listing
2023 Toyota Prius
XLE FWD
58,376 mi
$29,299
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Transmission:
- Automatic
- Mileage:
- 13,910
- Stock #:
- 36P1322
- VIN:
- JTDADABU5S3028179

2025 Toyota Prius
Nightshade AWD
13,910 mi
$34,926
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Guardian Gray
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 48,928
- Stock #:
- T003056A
- VIN:
- JTDACAAU2P3003056

2023 Toyota Prius
LE FWD
48,928 mi
$27,720
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Transmission:
- Automatic
- Mileage:
- 18,769
- Stock #:
- 26650A
- VIN:
- JTDACAAU4R3025997

2024 Toyota Prius
XLE FWD
18,769 mi
$30,944
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 55,565
- Stock #:
- P3007266
- VIN:
- JTDACAAU0P3007266
Photos coming soon
2023 Toyota Prius
LE FWD
55,565 mi
$27,887
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Brown (TAN)
- Transmission:
- Automatic
- Mileage:
- 9,203
- Stock #:
- 28975228
- VIN:
- JTDACAAU1R3034544

2024 Toyota Prius
Limited FWD
9,203 mi
$36,347
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Red hot Pearlcoat
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 12,059
- Stock #:
- 897930
- VIN:
- JTDADABU4P3007203

2023 Toyota Prius
Limited AWD
12,059 mi
$32,002
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Silver
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Automatic
- Mileage:
- 5,398
- Stock #:
- 70069420
- VIN:
- JTDADABU0R3009825

2024 Toyota Prius
XLE AWD
5,398 mi
$35,897
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Pearl
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 9,989
- Stock #:
- 16958A
- VIN:
- JTDACAAU8S3064310

2025 Toyota Prius
LE FWD
9,989 mi
$31,338
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Gray
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Transmission:
- Automatic
- Mileage:
- 101,808
- Stock #:
- 013842
- VIN:
- JTDACAAU7P3013842

2023 Toyota Prius
XLE FWD
101,808 mi
$24,048
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 32,691
- Stock #:
- T023130
- VIN:
- JTDACAAU7R3023130

2024 Toyota Prius
LE FWD
32,691 mi
$29,276
CarGurus Analysis:
2024 Toyota Prius
With 49 currently listed for sale near Richmond, VA and an average price of $29,998.00, 49.0% of 2024 Toyota Priuses for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2024 Toyota Prius 5 / 5 stars and CarGurus experts gave it a 7.5 / 10.
100.0% of 2024 Prius models on CarGurus are accident free.
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- White (Wind Chill Pearl)
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 9,389
- Stock #:
- 028315
- VIN:
- JTDADABU9S3028315

2025 Toyota Prius
Limited AWD
9,389 mi
$35,388
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Gray
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 34,050
- Stock #:
- A0021
- VIN:
- JTDACAAU0R3027665

2024 Toyota Prius
LE FWD
34,050 mi
$26,205
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Black
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Mileage:
- 55,597
- Stock #:
- 003005
- VIN:
- JTDACAAU7P3003005

2023 Toyota Prius
LE FWD
55,597 mi
$25,377
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Guardian Gray
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Light Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 48,233
- Stock #:
- T049904
- VIN:
- JTDACAAU6S3049904

2025 Toyota Prius
LE FWD
48,233 mi
$27,375
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- All-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Midnight Black Metallic
- Combined gas mileage:
- 49 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 34,963
- Stock #:
- 002731
- VIN:
- JTDADABU4P3002731

2023 Toyota Prius
XLE AWD
34,963 mi
$30,339
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Cutting Edge
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gradient Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 70,175
- Stock #:
- T020003
- VIN:
- JTDACAAU7R3020003

2024 Toyota Prius
Limited FWD
70,175 mi
$29,920
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Gray
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 47,963
- Stock #:
- 7192
- VIN:
- JTDACAAU4R3044582

2024 Toyota Prius
XLE FWD
47,963 mi
$28,484
- Year:
- 2025
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Black
- Transmission:
- Automatic
- Mileage:
- 1,035
- Stock #:
- 70022702
- VIN:
- JTDACAAU5S3063499

2025 Toyota Prius
XLE FWD
1,035 mi
$34,497
- Year:
- 2024
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Supersonic Red
- Combined gas mileage:
- 52 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 33,127
- Stock #:
- MZZ6927
- VIN:
- JTDACAAU3R3025845

2024 Toyota Prius
XLE FWD
33,127 mi
$31,613
- Year:
- 2023
- Make:
- Toyota
- Model:
- Prius
- Body type:
- Hatchback
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 2L I4 Hybrid
- Exterior color:
- Blue
- Combined gas mileage:
- 57 MPG
- Fuel type:
- Hybrid
- Interior color:
- Gray
- Transmission:
- Automatic
- Mileage:
- 56,344
- Stock #:
- 28641994
- VIN:
- JTDACAAUXP3005363

2023 Toyota Prius
LE FWD
56,344 mi
$26,497
CarGurus Analysis: 2024 Toyota Prius
overall

Summary
With 49 currently listed for sale near Richmond, VA and an average price of $29,998.00, 49.0% of 2024 Toyota Priuses for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2024 Toyota Prius 5 / 5 stars and CarGurus experts gave it a 7.5 / 10.
100.0% of 2024 Prius models on CarGurus are accident free.
Why it stands out
The 2024 Toyota Prius stands out by blending style, practicality, and affordability in a way that makes it easy to recommend for everyday use. It recently won the 2024 World Car Design of the Year, and it offers an appealing mix of comfortable front seats and a practical interior at a price that starts at less than $30,000. For buyers who want a new car that is easy on the wallet without feeling bare-bones, that combination is a major part of its appeal.
The Prius also brings useful efficiency and versatility to the table. It can carry up to five people, holds up to 23.8 cubic feet of cargo behind its back seat, and gets up to 57 mpg in combined driving. All-wheel drive and a plug-in hybrid powertrain are available, which broadens its appeal for shoppers who want more traction or a more electrified setup. Its strengths are clear: it is fuel-efficient, has great safety ratings, and represents excellent value for money.
There are still a few tradeoffs to keep in mind. The back seat is cramped, the instrumentation is poor, and cargo space is not especially generous. Even so, the 2024 Toyota Prius remains a compelling choice because it delivers distinctive design, strong efficiency, and everyday practicality at an accessible price.
Other model years to consider
- Average price: $6,495.00
- Good/great deal percentage: 41.8%
- User rating: 5 / 5
- Total listings: 67
- Average price: $12,995.00
- Good/great deal percentage: 38.0%
- User rating: 5 / 5
- Total listings: 50
- Average price: $17,998.00
- Good/great deal percentage: 38.5%
- User rating: 5 / 5
- Total listings: 39
This analysis is based on CarGurus' proprietary market data from September 1, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
5.0 Overall rating
Filter by rating
Robert S
Reviewed a 2024 Toyota Prius on Mar 10, 2024
I love it, the comfort, ride, visibility, and profile are amazing. Toyota is known for its dependability so that shouldnt be an issue.
Compare 2024 Toyota Prius Trims in Richmond, VA
The 2024 Toyota Prius offers a range of trims with impressive fuel efficiency and modern features, making it a great choice for eco-conscious drivers.
- Starting at $28,998
- Best MPG/MPGe: 57 city / 56 hwy
- Most Popular: LE FWD
Trim Overview
Prices updated weekly from CarGurus listings.
| LE FWD (Most Popular) | XLE FWD | XLE AWD | Limited FWD | Limited AWD | |
|---|---|---|---|---|---|
| Starting MSRP | $27,950 | $31,395 | $32,795 | $34,965 | $36,365 |
| Avg. Market Price | $28,998 | $28,998 | $28,998 | $28,998 | $28,998 |
| Positioning | Best value | Standard | AWD for less | Standard | Trail-ready |
| Standout Features | Backup camera, Bluetooth, Adaptive cruise control | Heated seats, Leather seats, Sunroof/Moonroof | Remote start, AWD, Heated seats | Premium package, Remote start, Navigation system | Trail-ready, Remote start, Navigation system |
| Drivetrain | FWD | FWD | AWD | FWD | AWD |
| Listings Available | 46 | 26 | 10 | 14 | 9 |
Quick Compare Table
Listing prices sourced from CarGurus — updated weekly. OEM specs from manufacturer data.
| LE FWD | XLE FWD | XLE AWD | Limited FWD | Limited AWD | |
|---|---|---|---|---|---|
| AI Summary | Best value with top fuel efficiency | Offers luxury features at a fair price | AWD option for diverse conditions | Premium features for comfort | Trail-ready with AWD capabilities |
| Avg. Market Price | $28,998 | $28,998 | $28,998 | $28,998 | $28,998 |
| MSRP | $27,950 | $31,395 | $32,795 | $34,965 | $36,365 |
| Engine | 2.0L 194 hp I4 Hybrid | 2.0L 194 hp I4 Hybrid | 2.0L 196 hp I4 Hybrid | 2.0L 194 hp I4 Hybrid | 2.0L 196 hp I4 Hybrid |
| Drivetrain | FWD | FWD | AWD | FWD | AWD |
| MPG/MPGe (City/Hwy) | 57/56 | 52/52 | 49/50 | 52/52 | 49/50 |
| Backup Camera | ✓ | ✓ | ✓ | ✓ | ✓ |
| Bluetooth | ✓ | ✓ | ✓ | ✓ | ✓ |
| Blind Spot Monitoring | ✓ | ✓ | ✓ | ✓ | ✓ |
| Adaptive Cruise Control | ✓ | ✓ | ✓ | ✓ | ✓ |
| CarPlay | ✓ | ✓ | ✓ | ✓ | ✓ |
| Android Auto | ✓ | ✓ | ✓ | ✓ | ✓ |
| Parking Sensors | ✓ | ✓ | ✓ | ✓ | ✓ |
| Navigation System | ✓ | ✓ | — | ✓ | ✓ |
| Heated Seats | — | ✓ | ✓ | — | ✓ |
| Leather Seats | — | ✓ | ✓ | — | — |
| Remote Start | — | — | ✓ | ✓ | ✓ |
| Active Listings | 46 | 26 | 10 | 14 | 9 |
Missing data displayed as "—".
Trim Deep Dives
LE FWD — "Who It's For"
The LE FWD is the pick for shoppers who want excellent fuel efficiency without paying for extra features. It's also the most popular trim in the lineup.
- Avg. market price: $28,998 (updated weekly)
- MPG/MPGe: 57 city / 56 hwy
- Inventory: 46 listings
- View LE FWD listings
XLE FWD — "Who It's For"
The XLE FWD is ideal for those seeking a balance of luxury and efficiency without going for the top-tier trims.
- Avg. market price: $28,998 (updated weekly)
- MPG/MPGe: 52 city / 52 hwy
- Inventory: 26 listings
- View XLE FWD listings
XLE AWD — "Who It's For"
The XLE AWD is perfect for buyers who need all-wheel drive capabilities while still enjoying a comfortable ride.
- Avg. market price: $28,998 (updated weekly)
- MPG/MPGe: 49 city / 50 hwy
- Inventory: 10 listings — lower availability; may limit negotiating room
- View XLE AWD listings
Limited FWD — "Who It's For"
The Limited FWD is suited for those who want premium features and comfort without the AWD price tag.
- Avg. market price: $28,998 (updated weekly)
- MPG/MPGe: 52 city / 52 hwy
- Inventory: 14 listings — lower availability; may limit negotiating room
- View Limited FWD listings
Limited AWD — "Who It's For"
The Limited AWD is for shoppers who want a fully loaded Prius with all-wheel drive for added versatility.
- Avg. market price: $28,998 (updated weekly)
- MPG/MPGe: 49 city / 50 hwy
- Inventory: 9 listings — lower availability; may limit negotiating room
- View Limited AWD listings
Trim Recommendations
Most Popular — LE FWD
With 46 active listings, the LE FWD is the clear volume leader in the lineup.
Best Budget Option — LE FWD
At $28,998 avg market price — below the lineup median of $28,998 — it's the most accessible entry point.
Best for Fuel Economy — LE FWD
The LE FWD leads the lineup with an impressive 57/56 MPG/MPGe.
These recommendations are based on CarGurus' proprietary market data from September 2, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
2024 Toyota Prius Price Trends
CarGurus tracks the prices of millions of used car listings every year. See how the average price of 2024 Toyota Prius prices has changed over time.
See more price trends2024 Toyota Prius Pricing Analysis: Richmond, VA Market Report
Pricing by Nearby Locations
Market Area: Richmond, VA
Key Insights
- Highest Prices in Urban Areas: Norfolk, VA ($31,395) and Washington, DC ($31,483) show the highest average prices, likely due to higher demand in urban settings.
- Best Value in Lynchburg: The lowest average price is found in Lynchburg, VA ($22,465), indicating a more price-sensitive market with potentially higher inventory turnover.
- Inventory Variation: Markets like Manassas (94 listings) and Fredericksburg (79 listings) have substantial inventory, suggesting stable pricing around the regional average of ~$30K.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| Norfolk, VA | 48 | $31,395 |
| Washington, DC | 93 | $31,483 |
| Fredericksburg, VA | 79 | $30,323 |
| Manassas, VA | 94 | $30,662 |
| Harrisonburg, VA | 49 | $30,308 |
| Charlottesville, VA | 48 | $30,308 |
| Elizabeth City, NC | 46 | $31,395 |
| Rocky Mount, NC | 45 | $27,269 |
| Lynchburg, VA | 55 | $22,465 |
Pricing by Trim Packages
Key Insights
- FWD Trims Dominate Inventory: The LE FWD (38 listings) is the most common trim, indicating strong demand for this configuration.
- Price Range Across Trims: The Limited AWD ($36,365 MSRP) is the highest priced trim, reflecting a premium for additional features and AWD capability.
- AWD vs. FWD Demand: AWD trims like XLE AWD and Limited AWD have fewer listings (9 each), suggesting a niche market for all-weather vehicles.
Trim-Level Details
| Trim | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| LE FWD | 38 | $27,950 | FWD | 2.0L 194 hp I4 Hybrid |
| XLE FWD | 26 | $31,395 | FWD | 2.0L 194 hp I4 Hybrid |
| Limited FWD | 14 | $34,965 | FWD | 2.0L 194 hp I4 Hybrid |
| XLE AWD | 9 | $32,795 | AWD | 2.0L 196 hp I4 Hybrid |
| Limited AWD | 9 | $36,365 | AWD | 2.0L 196 hp I4 Hybrid |
| LE AWD | 5 | $29,350 | AWD | 2.0L 196 hp I4 Hybrid |
Pricing Analysis by Model Year
Key Insights
- New Models Command Premium: The 2026 Toyota Prius is priced at $31,500, approximately 10.5% above MSRP, indicating strong demand for the latest model.
- Depreciation Trends: The 2021 model shows significant depreciation, with an average price of $19,300, reflecting a -21.5% drop from its original MSRP.
- Best Value Years: The 2022 and 2023 models offer a balance of price and features, with average prices at $27,890 and $31,249, respectively, showing less depreciation compared to older models.
Model Year Pricing
| Model Year | Original MSRP | Avg Price | Price vs MSRP |
|---|---|---|---|
| 2026 Toyota Prius | $28,550 | $31,500 | +10.5% |
| 2025 Toyota Prius | $28,350 | $30,668 | +8.5% |
| 2023 Toyota Prius | $27,450 | $31,249 | +13.8% |
| 2022 Toyota Prius | $25,075 | $27,890 | +11.2% |
| 2021 Toyota Prius | $24,525 | $19,300 | -21.5% |
| 2018 Toyota Prius | $23,475 | $12,987 | -44.2% |
| 2017 Toyota Prius | $23,475 | $17,998 | -23.2% |
| 2016 Toyota Prius | $24,200 | $12,995 | -46.3% |
These recommendations are based on CarGurus' proprietary market data from September 3, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
How much does the 2024 Toyota Prius cost?
| Metric | Value |
|---|---|
| Current Average Price | $29,802 |
| Year-Round Low | $26,643.53 |
| Year-Round High | $30,304.42 |
| Average Price a Year Ago | $30,284 |
| Change vs. Last Year | −1.59% |
Prices have softened 1.59% compared to this time last year, making it a favorable time to shop this model year.
There are 992 listings available, which suggests you should have some room to compare prices and equipment.
If you find a listing below $26,643.53, that's toward the low end of the year-round range and worth acting on quickly.
Is the 2024 Toyota Prius a good car?
Yes — the 2024 Toyota Prius earns a 5/5 user rating and a 7.5/10 expert rating.
The standout strength is Cost effectiveness at 10/10.
It blends distinctive design with comfortable front seats and a practical interior, and it starts at less than $30,000. It also brings useful efficiency and versatility, with seating for five, up to 23.8 cubic feet of cargo space, and up to 57 mpg in combined driving.
The trade-offs are worth noting: the back seat is cramped, the instrumentation is poor, and cargo space is not especially generous.
With 29.2% of listings marked as good or great deals, you have a decent chance of finding a strong-value example if you shop carefully.
Is the 2024 Toyota Prius reliable?
Owners rate it 5/5, a strong signal of long-term satisfaction.
The 2024 Prius is built around a strong efficiency-and-practicality formula, and its expert evaluation points to a car that is easy to live with for daily driving. Its hybrid system is straightforward, and the available all-wheel-drive setup adds a second electric motor for the rear wheels.
Toyota also emphasizes durability-minded ownership with connected-service support and maintenance-friendly ownership features in the broader package.
For used buyers, the main long-term risk is less about the powertrain concept and more about finding a well-kept example that hasn’t been worn down by heavy daily use.
What should I look for when buying a used 2024 Toyota Prius?
Accident-free inventory is excellent at 90% — clean inventory, standard diligence applies.
Even with a strong share of clean listings, you should still run a history report and verify that the car’s condition matches the seller’s description. Prioritize a close inspection of the interior, since the cabin materials and packaging can show wear in the places you touch most. You should also pay attention to visibility-related concerns and make sure the driving position works for you.
Key things to evaluate:
- Trim level: The LE, XLE, and Limited trims differ in wheel size, touchscreen size, and cabin presentation. The LE uses 17-inch wheels and the smaller touchscreen, while the XLE and Limited add more upscale visual touches, and the Limited gets the largest screen.
- Powertrain: The standard hybrid setup uses a 2.0-liter four-cylinder engine with an electric motor and lithium-ion battery pack. Front-wheel drive is the most efficient setup, while all-wheel drive adds a rear electric motor and slightly lowers fuel economy.
- Safety package: Toyota Safety Sense 3.0 is standard, along with blind-spot monitoring and rear cross-traffic alert. The suite includes adaptive cruise control, forward-collision warning with pedestrian detection, automatic emergency braking, lane-departure warning, lane-keeping assist, automatic high-beam headlights, and road sign recognition. Proactive Driving Assist is also included, though hands-free Traffic Jam Assist is not.
- Infotainment: The Prius uses an 8-inch touchscreen in the LE and XLE, while the Limited gets a 12.3-inch display. Wireless Apple CarPlay, wireless Android Auto, Bluetooth, SiriusXM, and connected services are included.
- Fuel efficiency: The LE is rated at 57 mpg in combined driving with front-wheel drive and 54 mpg with all-wheel drive. The XLE and Limited are rated at 52 mpg combined with front-wheel drive and 49 mpg with all-wheel drive.
Which 2024 Toyota Prius trim should I buy?
The 2024 Toyota Prius is offered in 3 trim levels: LE, XLE, and Limited.
Here's the short version:
- LE: This is the best-value choice if you want the strongest fuel economy and the lowest entry price. It keeps the Prius efficient and well equipped, while the smaller wheels help it deliver the best mpg in the lineup.
- XLE: This is the trim to consider if you want a more upscale feel without jumping all the way to the top. It adds a more attractive wheel setup and a larger touchscreen option, making it a smart middle ground for many shoppers.
- Limited: This is the pick if you want the most features, including the largest touchscreen, the JBL audio system, and available parking assistance tech. It makes sense if you value convenience and tech more than maximum efficiency.
Toyota Safety Sense 3.0 and blind-spot monitoring with rear cross-traffic alert are standard across the lineup.
Is now a good time to buy a used 2024 Toyota Prius?
This looks like a moderate, selective buyer’s market, so you can shop with some leverage if you’re patient.
- Deal availability: 29.2% of listings are priced as good or great deals.
- Inventory: There are 992 listings available.
- Price trend: Prices have softened 1.59% compared with last year.
- Clean inventory: 90.0% of listings are accident-free.
If you find a listing below $26,643.53, that's toward the low end of the year-round range and worth acting on quickly.
What is the 2024 Toyota Prius's resale value?
The current average of $29,802 sits slightly below last year's $30,284.
That softer pricing suggests the market has eased a bit, which can help you buy more confidently now. For a future seller, it also means you should expect resale value to depend heavily on condition, mileage, and how well the car has been maintained.
Because the Prius has strong buyer appeal and efficient-hybrid demand, clean examples should remain easier to move than neglected ones. If you keep the car in good shape, the combination of efficiency and broad usefulness should help support demand later.
Vehicles with strong owner satisfaction ratings, like this model year's 5/5, tend to retain buyer demand, which supports resale value over time.
Is the 2024 Toyota Prius safe?
The 2024 Prius earns five-star ratings in every NHTSA assessment except rollover resistance, for which it gets a four-star rating. The IIHS calls it a Top Safety Pick+.
It earns a 9/10 safety score from our experts.
Toyota Safety Sense 3.0 is standard, and it includes adaptive cruise control, forward-collision warning with pedestrian detection, automatic emergency braking, lane-departure warning, lane-keeping assist, automatic high-beam headlights, and road sign recognition. Blind-spot monitoring with rear cross-traffic alert is also standard, and Proactive Driving Assist adds subtle steering and braking support when enabled.
One caveat is that the lane-centering system does not include hands-free Traffic Jam Assist, so you still need to keep input on the wheel.
Should I buy a 2024 Toyota Prius or consider a different year?
If you're weighing the 2024 against nearby model years, here's how to think about it:
Choose the 2024 if:
- 29.2% of listings are priced as good or great deals.
- Accident-free inventory is excellent at 90% — clean inventory, standard diligence applies.
- Price trend: Prices have softened 1.59% compared with last year.
- Owners rate it 5/5 — a strong satisfaction signal.
- It combines distinctive design with strong efficiency and everyday practicality.
Consider the 2023 if:
- At $28,171, the 2023 costs less than the current year's $29,802 average.
- It offers a sleeker redesign with more power and strong efficiency.
Consider the 2025 if:
- At $30,351, the 2025 costs more than the current year's $29,802 average.
- It adds a Nightshade trim with a blacked-out look.
The bottom line: If you want the best balance of price, efficiency, and broad appeal, the 2024 is the one to target. If you’re especially price-sensitive, the 2023 can save you money while keeping much of the same core appeal. If style updates matter more than value, the 2025 is worth a look, but you’ll pay more for it.
These recommendations are based on CarGurus' proprietary market data from August 28, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
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