Ford Bronco vs Ford Bronco Raptor

Ford reintroduced the Bronco for the 2021 model year, and it’s been an exciting run ever since. Initial demand far outstripped supply, but Ford went ahead and added the more-capable Everglades and Raptor versions to the 2022 Bronco lineup. Heritage-inspired variants followed them up for 2023. Now, the 2024 Bronco adds a standard 12-inch Sync 4 infotainment system, a more rugged front bumper on the Bronco Badlands, and two new colors for the Bronco Raptor.

Verdict: In the summer of 2024, Ford is still clearing unsold 2023 Broncos from inventory, suggesting cooling demand for the rough and tough SUV. A federal investigation into V6 engine problems and poor fuel economy ratings aren’t helping to sell them. Nevertheless, there is plenty to love about the 2024 Ford Bronco.

This is most frequently exhibited in popular vehicle segments such as full-size trucks and three-row SUVs. Every year, you can find a new “best-in-class cargo space” or “best-in-class towing.” But this one-upping also extends to more specialized vehicles, such as the 2023 Ford Bronco. The trail-ready SUV is specifically designed to take on the Jeep Wrangler, and the rivalry has already produced some fantastic results.

The Bronco is offered in some terrific trims, such as the Badlands and Sasquatch versions. And then to raise the bar, Jeep responded with the Wrangler Rubicon 392—powered by a Hemi V8. Well, the inevitable has happened, and Ford has unleashed a Raptor variant of the Bronco. This new range-topping trim is the most powerful and capable version of the Bronco, but is it worth its high price tag?